This Article Full Text (PDF) References Alert me when this article is cited Alert me if a correction is posted Services Email this article to a friend Similar articles in this journal Alert me to new issues of the journal Add to Saved Citations Download to citation manager Request Permissions Request Reprints Add to My Marked Citations Citing Articles Citing Articles via Google Scholar Google Scholar Articles by PURI, J. Search for Related Content Social Bookmarking                   What's this?

READING ROMANCE NOVELS IN POSTCOLONIAL INDIA

Simmons College

This article examines the role of Harlequin and Mills and Boon romance novels in the lives of young, single, middle-class women readers in urban India. The article focuses on the readers' interpretations of the novels given the differences in the sites of production of the romance novels and the sociocultural context of reception. Three themes are explored in this study: the influence of romance novels on the readers' expectations of marital sexuality and gender role patterns, the limitations of novels in dealing with the social uncertainties that face the readers as young women in Indian culture, and the generation of readers' social anxieties due to the difference between the content of the novels and the sociocultural context in which they are read. The article concludes with a discussion of its implications for understanding global forms of culture, contested meanings of culturally transposed texts, and the shaping of popular cultural practices in a transnational arena around vectors of gender and socioeconomic class.

CiteULike    Connotea    Del.icio.us    Digg    Reddit    Technorati    What's this?